The Ad-Tech Ecosystem

Our platform connects all participants in the digital advertising ecosystem through a unified, high-speed exchange. Each participant benefits from transparent auctions, AI-powered optimization, and enterprise-grade infrastructure.

How the Ecosystem Works

Connect

Integrate via API, tag, or SDK

Configure

Set targeting, floors, and rules

Transact

Real-time bidding at scale

Optimize

AI-driven performance gains

Ecosystem FAQ

Our ecosystem is built on a unified architecture that eliminates the traditional fragmentation between demand and supply. Every participant—from advertisers to publishers—operates on the same transparent infrastructure with real-time visibility into auction mechanics, pricing, and performance metrics.

We implement rigorous onboarding standards and continuous quality monitoring for all ecosystem participants. This includes publisher content verification, advertiser brand safety checks, traffic quality analysis, and ongoing compliance monitoring to maintain the highest standards across the platform.

Yes. Our platform is designed to be accessible to participants of all sizes. We offer tiered access with appropriate minimum thresholds, self-service tools for smaller participants, and dedicated support for enterprise-level partners. Everyone benefits from the same technology and transparency.

We support multiple integration methods including OpenRTB 2.5/2.6 protocols, header bidding adapters (Prebid.js compatible), direct API integrations, JavaScript tags for publishers, and SDK integrations for mobile and CTV environments. Our technical team provides integration support for all partners.

Launching Late January 2026

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